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Friday, 23 March 2018

Responses to the questionnaire on our final film

 
Results from final film questionnaire
 
 
 
When asking questions about our final film these were our most important questions as they gave us the most insight to whether we did well as a media production company or not. Due to our film being a sci-fi comedy hybrid we decided to ask this question to see whether the audience understood our film and roughly half of our questionees did understand the science fiction elements of our film. However over half of our questionees predominantly thought our film was a comedy which was also an acceptable answer as our film featured more apparent comedy elements than science fiction elements.
 

 
Because our audience gave useful advice and nice compliments on our posters and rough cut of the film, we decided to add this question in the final questionnaire to see whether we had met the requirements the audience had set us in the rough cut which was to improve the editing and the sound. Due to the audience leaving comments such as "they loved the storyline and editing" this leads me to assume that we did well in upgrading our media product and making the best possible version we could.
 
 

 
Similar to the last question we wanted to see how much our audience enjoyed our film. We decided to do this for the same reason as the question above to see if we had improved and to see what the general rating of our film was if it was released as a physical media product to the public. Based on these results the predominant number of votes voted for eight out of ten which states the majority of our audience enjoyed the film. This is also apparent in the ratings that no one voted for as everyone voted seven or above for our film.


Results from rough cut questionnaire

 
Results from rough cut questionnaire
 
 
 
Asking this question was effective because we wanted to find out whether our audience understood our plot fully as our film is a hybrid of sci-fi and comedy. The evidence from our results convey that the audience did fully understand the plot of our film as the dominant answer was hybrid at 60%. Furthermore, the 40% that stated the film was a comedy were also right as comedy was one of our main genres in the film and our film featured comedy conventions as well as science fiction conventions.
 

 
This question was crucial to our films success due to the fact that if the predominant reading stated that the audience wouldn't go and see our final cut, then we would have had to amend a lot of details in our film to make our film a successful media product. However, the majority of the audience at 80% stated that they would see the film and the other 20% stated that they might. This was one of the best possible results for our group as we attracted all of our audience.
 

 
Recommending films to others is the biggest factor on whether a film does well or not as word of mouth is the most efficient advertising methods around as you are passing your opinion on to someone else who might be persuaded to watch the film and do the same thing. Fortunately, most of our audience would tell others about our film so therefore we would gain more viewers leading to our short film becoming successful.
 

 
This qualitative piece of information gave us directly what the audience thought of our film. The answers we received were vague but they said despite them liking the film it needs work. We already knew the rough cut needed work therefore we wanted to see if the audience picked up on this so that they could give us feedback on what we could improve on in the following question.
 

 
By asking such a broad ranged qualitative question, this gave the audience freedom to tell us anything that they would improve on if they were the producers. This is an effective question as the audience is telling us what they want to see in the final cut so we had amendments to work with. All of the answers said we either need to work on editing or sound to ensure that our film was a better media product overall. Therefore we decided to take this constructive criticisim and focus on our edits and sound more. We did this by amplifying the sound in certain areas, adding non-diegetic music to match the theme of the film and focus closely on the edits so that there was no breaks in continuity. Furthermore we also synced the sound and the editing together to create a rhythmic edit of our main character walking to the bank.


Wednesday, 21 March 2018

Results from film poster questionnaire

Results from film poster questionnaire
 

 
 
This pie chart indicates that the most favoured poster was the poster in the middle of the three options as this received the majority of votes at 80%.


 
When asking this question, the majority of the audience thought that our film was aimed at anyone who wanted to watch the film whilst the second highest vote was tied between children and teenagers. For our film we wanted to primarily aim our film towards teenagers however the more views our film received, the more successful our film was.
 

 
Due to our film posters looking professional and sophisticated we decided to ask this question to see if the posters were good enough to encourage our audience to see the film based on this piece of advertisement alone. Due to the audience mainly saying yes, this meant that our posters were successful in attracting our target audience due to nobody saying no.
 
 
 
Creating our film posters was an interesting experience as we had the challenge of matching the theme of our film with the posters we had created. Therefore we decided to ask the audience what they thought of our posters and they all stated positive comments which lead our posters to be successful and professional.